We like the term "mentoring".
It's been around since the time the ancient Greeks.
Mentoring reveals your hidden strengths, allowing you to turn idle dreams into hard realities.
Now, it's your turn!
Now
Michael and Shari are eager to help you grow. We believe that you have to start somewhere. The word 'change' is worth 12 points in scrabble only but is worth a small fortune to you.
Make sure you have the tools to achieve your ambitions.
172Start is 4 hours of professional mentoring course.
2 hours with Michael Horesh
2 hours with Shari Wright Pilo
972 shekels + VAT

172Mentor - The core benefits for your organization
The Business
The reality is that starting a business is often as slow and as agonizing as running a marathon. If it were so simple for most, all those motivational books would remain unopen.
The 172Group does not hide the challenges from you. We embrace them and repackage them with due sensitivity. How?
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Identify your central purpose.
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Create a sustainable business model.
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Determine a pricing policy that matches budgetary aspirations.
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Assist in understanding the subtleties of your market.
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Provide you with the skills to recruit clients and retain customers.
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Challenge your criteria for choosing new team members.
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Contest your timelines to ensure they are realistic.
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Starting from your business goals, we create a cohesive plan that directs content creation, targeted at specific audiences.
Digital Marketing
How many times have we heard: “Digital marketing doesn’t work for our business”?
Yet the same business owners and entrepreneurs accept that Digital marketing and social media have become an indispensable part of any strategy as a path towards revenue.
The 172Group has worked with countless business leaders - regardless of age, or academic or social background - guiding them through practical and doable strategies.
The172Group skills and tactics have been used by health care professionals, the food industry, tech and much more. They have successfully launched products and services, ensuring market prominence and new profitability.
Even the most avowed tech-phobics end up showing off their marketing assets, creatives, and videos, which frequently end up going viral.
Mindfulness
Mindfulness is about realising what you are or are not doing well in any given moment.
We offer you choices, when your head is shouting at you that:
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"I can't write a budget"
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"I don't get social media"
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"I cannot create a 15 second video post."
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"I don't even have the time to understand why I can't do what I want to do, even if I like it" (A 172Group favorite)
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We believe in baby steps.
You learnt them once, and now it is time to recall that skill of yesteryear.
Our mentoring will show how you can abandon your comfort zone, and have such fun reaching new achievements!

